What value does creating a Persona provide for the development team when working with a new stakeholder group?

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Creating a Persona provides significant value to the development team by helping them gain a deeper understanding of stakeholders. A Persona is a fictional representation of a typical user or stakeholder that embodies the characteristics, needs, goals, and challenges of the real people the team aims to serve. By developing Personas based on research and insights about the stakeholder group, the team can effectively visualize and empathize with the targeted users.

This deeper understanding allows the team to align their work with the actual requirements and expectations of the stakeholders, ensuring that the product or service developed is tailored to meet their needs. When the development team considers the perspectives and experiences of Personas, it enhances decision-making and prioritization of features, improving the likelihood of success for the project.

The other options highlight aspects related to brainstorming features, collaboration, and differentiation of stakeholder groups, but the core benefit of building a Persona is fundamentally rooted in understanding the stakeholders better, which is critical for effective Agile development.

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